"How can we build arguments and statements that connect and persuade?"
The most legally sound argument loses to a more psychologically resonant one. Framing science changes that.
Persuasion in the courtroom and the conference room is psychology, not rhetoric. We translate the research on judgment, framing, and decision-making into tools your attorneys can use the next day.
Fortune 500s, leading law firms, the world's most impactful non-profits, and more trust Dr. Tartaglione to develop their leaders and optimize their strategies.


















Three short videos. The pain you're feeling, and the behavioral science that addresses it.
The most legally sound argument loses to a more psychologically resonant one. Framing science changes that.
Trust is built in the first 90 seconds. There's specific research on what to do in those 90 seconds.
Jurors are humans, not statistical engines. The research on numerical persuasion is counter-intuitive — and often inverted.
For organizations like yours, these are the signature talks, workshops, and courses that consistently land. Just pick the format that matches your moment and needs.
Electrifying 30–90-minute keynotes that make behavioral science visceral, memorable, and immediately useful.
WorkshopsHalf-day to multi-day immersive sessions that move from concept to applied skill — typically 12–40 participants.
1-on-1 CoachingConfidential, science-backed coaching for executives and senior leaders who want sharper influence skills, fast.
A compact executive brief for leaders looking to apply behavioral science frameworks to the challenges they face every day.
Using psychological strategies to influence attitudes and behavior might sound overwhelming, but JonRobert has consistently made it easy for us to understand and apply. As professionals who spend their days trying to build relationships and impact decision-making, his insights are invaluable.

60-minute discovery call. We'll map the research to the cases and conversations your attorneys are running into right now.